Delivering healthy, eco responsible brands throughout the Middle East

Live Good . Feel Good . Do Good

about usSustainable Living Solutions


Founded in 2008, The Change Initiative is proudly home grown in the UAE. What began as a simple passion to provide consumers with environmentally friendly, socially responsible, healthy choices has grown into a highly respected distribution business that represents many of the world’s most respected ethically responsible food and non-food brands. We distribute to over 400 retail outlets, within the UAE and other Middle Eastern countries, across various channels.

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